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Promotions Coordinator / Activation Specialist

Rogers Communications

Rogers Communications

Edmonton, AB, Canada
Posted on Friday, February 2, 2024

At Rogers, we are committed to connecting Canadians through unique partnerships, our world-class network and content Canadians love. Every day we wake up with one purpose in mind. To bring loved ones together from across the globe. To connect people to each other and the world around them. To help an entrepreneur realize their dream. A sports fan celebrate a special moment.

Because we believe connections unite us and moments define us. Come build a rewarding career at Rogers and be a driving force behind our success story!

Who we're looking for:

Rogers Sports and Media is looking for an experienced Activation Specialist to assist in developing and executing integrated campaigns across our Radio Brands in Western Canada with focus on our Edmonton stations KiSS 91.7 & SONiC 102.9.

Reporting to the Branded Content & Integrations Lead, this individual will be highly organized and have tremendous people and communications skills. In this role you will collaborate to create, plan, and execute on-air and online contests, sponsorships branded content and integrated campaigns.

If you love media, making connections in the community and understand that a radio station’s superpower is engaging locally and delivering positive results for clients, we encourage you to apply for this position.

What you'll do:

  • Coordinate campaigns as directed by a Branded Content & Integration Lead, ensuring all tactics are delivered and launch on time and within the expectations of our partners

  • Support station Content Directors as needed with contest setup, fulfilment and key on-site activations that enhance our brands

  • Work collaboratively with Talent, Content, Revenue, and Production to execute campaigns and gather post-campaign assets and insights

  • Build proposals for internal and external clients and develop and execute promotional ideas and plans

  • Create and post integrated content and contests to station websites and social media channels

  • Manage prize inventory and fulfillment

  • Maintain project, tracking and budget calendars

  • Setup and lead station events and on-site activity

  • Oversee schedule and activity of Street Team staff

  • Other duties as required

What you will bring:

  • Real world content and contest creation experience

  • Experience in a similar role is considered an asset

  • Highly detail oriented with exceptional organizational skills

  • Strong interpersonal and communication skills

  • A solutions mindset and a flair for creative problem solving

  • A growing understanding of media consumption trends, behaviours and branded storytelling

  • Self-motivated, team player with a positive attitude and a strong desire and passion to succeed

  • Ability to work well under minimal supervision in a fast-paced environment

  • Understanding of all social media platforms and best use

  • Strong computer skills, including Microsoft Word, Power Point, Excel, Photoshop, Premiere Pro and WordPress

  • Must be willing to work flexible hours when required

  • Must hold a valid Class 5 driver's licence (not GDL) and provide driver's abstract.


Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 5915 Gateway Boulevard (218), Edmonton, AB
Travel Requirements: Up to 10%
Posting Category/Function: Marketing & Promotions / Event
Requisition ID: 298015

At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ.

Successful candidates will be required to complete a background check as part of the hiring process.

Posting Notes: Rogers Sports & Media || Canada (CA) || AB || Edmonton || [[mfield2]] ||