Product Manager, Video Entertainment

Rogers Communications

Rogers Communications

Toronto, ON, Canada
Posted on Tuesday, November 14, 2023


Are you ready to take your career to new heights and be a part of a dynamic team at Rogers Sports & Media? We believe in creativity, innovation, and collaboration in everything we do, and we are looking for people who share this mindset to join us. With a monthly reach of 30 million Canadians, you can help shape the future of sports, news, e-commerce, and entertainment. At Rogers, we value diversity and inclusivity and believe that every voice matters. Join us today and be a part of a team that is redefining the future of media.


Rogers Sports and Media is seeking a Product Manager, Video Entertainment to lead our digital experiences for our Citytv, Citytv+, OMNI and FX brands. If you are passionate about product management, entertainment content and building great consumer facing apps/websites, this opportunity is for you. Reporting to the Senior Manager, Digital Entertainment Products, the successful candidate will bring an understanding of the digital entertainment landscape and product management fundamentals, to drive forward how Citytv, OMNI and FX can deliver great content experiences to end users.


The successful candidate will be responsible for developing and executing the product roadmap for our video entertainment web, mobile and connected TV experiences. This individual will work collaboratively with stakeholders the TV Programming and Content Distribution teams to determine product objectives, priorities, and KPI goals. This role is also accountable for steering product delivery teams through active collaboration with Media Operations, Media Technology & Development, and User Experience teams.


What you will do:

  • Articulate and evangelize a compelling product vision and drive the delivery of our video entertainment apps.

  • Develop the product roadmap and align key stakeholders from TV Programming and Content Distribution on priorities, sequencing, delivery status and launch plans.

  • Serve as the product owner in the agile development process by maintaining the product backlog, defining user stories, and ensuring delivery in every sprint.

  • Collaborate daily with the user experience, operations, and media development teams to clarify questions, remove roadblocks, evaluate trade-off in order to deliver excellent web, mobile and connected TV app experiences.

  • Commission high impact user research using appropriate techniques.

  • Review analytics to drive product adoption and iteration. Identify a list of performance metrics and use those insights to make data-based decisions.  

  • Relentlessly carry out competitive analysis and benchmarking.

  • Track industry trends and competitive offerings in the video entertainment space.

  • Collaborate with sales and ad teams to identify and support opportunities to drive revenue through various monetization strategies.

  • Monitor feedback from multiple channels, and ensure issues are captured, escalated, and resolved.


What you will bring:

  • Experience with consumer facing digital experiences in a product management, strategy or business development role. Preferably in the media/video vertical.

  • Experience with product ownership of web, mobile and/or connected TV apps.

  • Strong understanding of the agile development process.

  • Excellent oral and written communication skills; strong attention to detail.

  • University or College degree is preferred

Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 1 Mount Pleasant (083), Toronto, ON
Travel Requirements: Up to 10%
Posting Category/Function: Marketing & Product Management
Requisition ID: 297296


At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ.  


Successful candidates will be required to complete a background check as part of the hiring process.
Posting Notes:  Rogers Sports & Media