lululemon’s purpose - we elevate human potential by helping people feel their best - is as dynamic as the company’s history and current momentum.   

 

From our roots in Vancouver, Canada, lululemon has growth across the globe and through new channels to serve guests worldwide. Today, lululemon is a publicly traded (LULU) $8.1B global business with more than 30,000+ employees and over 670+ stores across four continents and 25 regions.  lululemon’s products include Performance Apparel for women and men (pants, shorts, tops, jackets) for healthy activities such as yoga, running, training, and most other activities, On the Move Apparel (OTM) for women and men (RTW tops, bottoms, outerwear, knits and wovens), Accessories (bags, socks, underwear, yoga mats/equipment, and water bottles), and most recently, footwear.   

 

2022 was an exceptional year from a product newness and innovation standpoint, fueled by the Science of Feel with women’s revenue increasing 30%, men’s growing 22%, and accessories up 70%, versus 2021. Our results were driven by expansion within our core categories with the launch of our Senseknit fabric technology and cold weather run styles, and we grew our Play categories with our golf, tennis, and hike capsules. And while footwear remains a test and learn for us, we’re pleased with our results and are thrilled to bring head-to-toe solutions to our guests.  

 

The power of our brand translated to growth across regions in 2022—North America grew 29% and International increased 35% compared to last year. As the impacts of COVID-19 normalize, we expect our momentum to accelerate, and we are excited for the opportunity in China in 2023 and beyond. In Q4, revenue in China increased over 30% versus the same period last year. We opened 29 new stores in 2022, our largest annual number ever in China Mainland. 

 

In the second quarter of 2023, net revenue increased 18% to $2.2 billion, gross profit increased 32% to $1.2 billion, and earnings per share increased 22% versus last year to $2.68. North American revenue increased by 11% and international by 52% both versus last year. In Q2, we gained 1.3 points of market share with gains in both men’s and women’s. We also opened our first store in Bangkok, Thailand, marketing our 100th store in APAC. At the end of Q2, we have a total of 672 stores, with presence in 25 markets around the world. (Source: lululemon Investor Relations)

 

Our Impact / Impact is an essential part of our culture and underpins our business strategy. Guided by our Impact Agenda, we approach this work holistically through three pillars that address the interconnection of our products, people, the communities we serve, and our planet. 

Be Human / We are taking thoughtful steps towards a more equitable and inclusive future. We are committed to reflecting the diversity of communities we serve and operate in through our IDEA (Inclusion, Diversity, Equity, & Action) work, investing in our people with full pay equity, holistic benefit offerings, and leadership development, as well as supporting and empowering the makers across the supply chain.

Be Well / As a global company committed to helping people feel their best, we are leveraging our business, expertise, resources, and communities to invest in and advocate for the wellbeing of those most impacted by systemic inequity around the world. Our goal is to provide access to wellbeing tools and resources to more than 10 million people by 2025.

Be Planet / To create a healthier planet, we are innovating to create more sustainable materials and working to advance a circular ecosystem. Across our value chain, we are also reducing our carbon, waste, and water footprint, and improving chemicals management through science-based targets.

The Integrated Go-To-Market Transformation Team sits at the heart of an end-to-end value chain transformation of how lululemon operates. We act as an internal catalyst that identifies, suggests, and conceptualizes process optimization opportunities while providing strategic planning support, evaluating & driving synergies, streamlining processes, and making actionable recommendations to raise efficiency and drive profitability. 

 

The Director of Integrated GTM Transformation will report into the VP of GTM Business Transformation. They will lead our GTM Transformation Team, leading us through a newly established vision for continued value chain transformation through high growth at lululemon. In this role you will Champion the Evolution of our GTM model. This includes bringing to life the identified strategy & roadmap across People, Process and Technology.

The ideal candidate will be both a Growth Architect and Relationship Builder – who will inspire,  connect and create opportunities that enable and support lululemon’s growth & transformation goals. You will build and maintain relationships with the Leadership Team and , cross functional Partners, to proactively enable the future of lululemon. Key Stakeholders include Product, Supply Chain, Brand, Regions, Technology, and beyond. You will create Trust & Connection across all of these parties. 

 

As an Inspired Leader, you are committed to the growth of your teams through a People-First Approach. You naturally enable your team’s personal & professional goals that enable their own success and in turn the organization’s success as well. 

Reporting + Direct Reports: The role is a direct report into our Vice President, Integrated GTM Transformation, and will oversee the GTM Transformation team of 6+ FTEs across multiple established workstreams.

Direct Peer Relationships: The Director, Integrated GTM Managements sit on the lululemon GTM Transformation Leadership Team and work closely with all of its members: Director, GTM Management, and Director, Product Data Governance, with strong cross-functional partnerships across lululemon. 

A Deep Transformation & Operational Planning Expert. You have meaningful experience in creating, leading & overseeing a Transformation function from within a corporate environment at a large organizational scale. Product, Supply, Brand experience combined with consulting experience would be preferred. You have strong expertise in both defining the transformation, as well as implementing the identified value chain process & plan including jumping into the details to see the change through to fruition. 

High Growth. You have meaningful experience in high-growth environments where you experienced business transformation at a high speed. You understand & have the ability to see where we’re going, what’s missing and connect the right teams at the right times, ensuring seamless enrollment, alignment, communication and program execution.  

Global in Understanding. You have experience within global frameworks including understanding the complexities of transforming an organization with global stakeholders & impacts. 

Who Wins With Others.  You are skilled at building relationships. You have a high EQ, are approachable, authentic, willing to take the lead when necessary, but also want others in the limelight. You connect with your team, internal & external stakeholders naturally. You build trust through hard work and diligence including personally rolling up your sleeves when the team needs it. You are a natural coach and mentor who is committed to the growth of your team. 

Additional Notes
Authorization to work in Canada is required for this role.