Senior Social Media Community Manager



Marketing & Communications
Vancouver, BC, Canada
Posted on Thursday, July 27, 2023
At Kabam, we’re constantly raising the bar of excellence in free-to-play mobile gaming. We hire for passion and diversity so that we can triumph in our collective skill. Our teams are made up of a fusion of personalities and interests bound together by a collaborative nature, fun-loving culture, and a drive to do what it takes to make great games. And this is where you come in…
You are a highly creative, resourceful, and visionary individual who can capture the audience’s attention through skillful social media use and has a consistent finger on the pulse of your community. You are known for your effective communication along with superb relationship-building nature. You are excited to dive into how social channels function and how to use them to maximize their intended impact.

In this role, you can expect to:

  • Create opportunities to engage in activities with our fans that prompt conversion and recurring payments, and most importantly, to help increase retention and product loyalty using our social and community spaces
  • Develop, write, and publish engaging content and campaigns for all social media channels and supporting key beats from Marketing, Live Operations, and Product Development while ensuring that the tone of voice and brand standards are followed
  • Develop acquisition and engagement campaigns leveraging content creators, influencers, and agency partners in parallel with larger franchise activations
  • Collaborate with stakeholders to make creative content that will drive followers to engage, react, and share, as well as motivate them to get back into the games (including contests, sweepstakes, video developer diaries, blog posts, holiday and special events, etc.)
  • Collaborate with stakeholders to create collaborative campaigns with our Game Teams to grow our Social and Community spaces
  • Manage social media channels to ensure theming is updated regularly and content is posted at optimal and strategic times
  • Stay on top of & regular reports of social media performance from individual posts to larger campaign initiatives, including having a keen understanding of the ROI on the assets, evaluating and optimizing the asset mix, and tying the social media channel performance through to in-game performance
  • Stay on top of new social media channels and trends to maintain best practices across all channels and make recommendations for any new opportunities
  • Collaborate regularly with Brand, Community, Customer Service, Product development, and Live Operations to ensure communications are accurate and support key initiatives
  • Work closely with the Brand team to plan and create assets to support social media strategy
  • Assist with writing/editing various copy for marketing initiatives (ad copy, blog posts, etc.)
  • Community Sentiment Reporting

Your background includes:

  • Bachelor’s degree and/or 3-5 years of experience managing social media channels
  • Proven track record of creative copywriting and communication skills
  • Ability to form strong relationships with multiple departments and stakeholders
  • Versed in social networking and channel trends
  • Ability to communicate and coordinate across multiple locations and departments
  • Exceptional team player
  • Ability to manage change and ambiguity in a rapidly changing environment
  • Strong background and understanding of Marvel lore and characters
  • Experienced in the gaming industry

Our success is due to the hard work of our people. We share our success with our people through flexible benefits and reward programs, sweet swag, snacks, and more. Here’s a look at some of the support we provide our people:

  • Extended Health Coverage: effective day one, no waiting period! Our benefits cover health, dental, life, disability, and extended paramedical services such as vision care, mental health practitioners, massage, physiotherapy, acupuncture, and much more.
  • DEIB Benefits: DEIB is important to us and to our people - that’s why our benefits include gender-affirming care, fertility care, and other hormonal treatments and drugs.
  • Flexible Spending Accounts: our benefits are built on a flex credit model, so you’re able to choose the coverage levels that are right for you, and allocate the rest to a group RRSP/TFSA, Health Spending account, and/or Personal Spending Account.
  • RRSP Matching: everyone retires eventually, and we help our people save for their futures with a contribution matching program once you reach 90 days with us.
  • PTO and Parental Leave: we offer paid parental leave, unlimited paid time off, paid time off for volunteering, sick leave, and holiday closures.
  • Employee and Family Assistance Program: this program provides crisis management support, immediate mental health care, and generalized support for emotional, mental, and financial well-being.
  • Telus Virtual Health: we provide increased access to remote healthcare providers for prescription refills or referrals from the comfort of your home.
  • Learning and growth: We encourage people to grow both personally and professionally, and support this through regular lunch & learns and an education stipend.
  • Pay transparency: We share with employees the pay range their role falls within and clear career maps to determine how they can grow within their role or level-up to a promotion.
  • Cool spaces: Our offices are in San Francisco, Los Angeles, Vancouver, Montreal, Prince Edward Island, and Seoul. Whether it’s summers on the rooftop patio in Downtown Vancouver, watching the fireworks in Montreal’s South Shore, or trying local eats in Downtown Charlottetown - we want our people to feel like their time spent in office is worthwhile!
  • Giving back: Our ‘Agents of Change’ initiative is how we support the communities close to our heart, and we have several events and fundraisers every year that Agents of Change organize.
Excited by this opportunity? Kabam is dedicated to growing our diverse and inclusive workforce, so if your past experience doesn’t perfectly match the listed requirements we encourage you to apply anyways - you could be a great fit for this or other positions.
We invite you to apply now and start the conversation with us. Together, we can create and support some of the best games ever made and entertain the world!
About Kabam
Kabam is a world leader in developing entertaining, immersive, and highly social multiplayer games, bringing high-quality graphics, next-generation technology, and revolutionary gameplay to players around the world.
Kabam’s games, Marvel Contest of Champions, Disney Mirrorverse, and Shop Titans, have generated hundreds of millions of downloads and have received multiple awards including Apple’s Editor’s Choice and Google Play’s Best Game of the Year.
Founded in 2006, Kabam has studios and offices in Vancouver, Montreal and Charlottetown in Canada, Los Angeles and San Francisco in the United States, and in Seoul, South Korea. Kabam is a wholly-owned subsidiary of Netmarble Games.
Kabam is an Equal Employment Opportunity employer committed to building a diverse and equitable workplace, and inclusive environment for all existing and potential employees. Employment decisions are based on candidate qualifications and business need, not race, color, ancestry, place of origin, age, sex (including pregnancy), gender identity or expression, sexual orientation, political belief, religion, creed, marital or family status, medical condition, genetic information, physical or mental disability, military or veteran status, prior criminal conviction or any other protected class in accordance with federal, state or provincial and local laws and ordinances. Accommodations will be provided as requested by candidates taking part in all aspects of the selection process.